Privacy Policy

Last updated 11 November 2026

This policy explains what JS Fashion collects when you shop with us — on this website or in the JS Fashion Store app — what we do with it, and how you can have it deleted. It is written to be read, not to be survived.

What we collect, and why

We only ask for what an order actually needs. You can browse the whole catalogue, and place an order as a guest, without creating an account.

What	When	Why
Your name	At checkout	So the delivery is addressed to someone.
Phone number (and an optional second number)	At checkout	So we, or the courier, can reach you about the delivery. The second number is optional and used only if the first does not answer.
Delivery address and city, and any delivery note you add	At checkout	To deliver the order.
Email address	If you sign in with Google or Apple	To identify your account and show you your orders. If you use Sign in with Apple and choose to hide your address, we receive Apple’s private relay address and never your real one.
An account identifier	If you create an account	To link your orders to you. It is our own identifier, plus the subject identifier Google or Apple gives us — never your password, which we never see.
Your order history	When you order	To fulfil, support and account for the purchase, and to show it back to you.
The payment screenshot you upload	When you pay by bank transfer	It is the proof of payment. A member of staff reviews it against the order before the order is confirmed.

How you pay

JS Fashion does not take card payments and has no card details to lose. Orders are paid by bank transfer: we show you the account to pay, you make the transfer with your own bank, and you attach a screenshot so we can match the payment to your order. The screenshot is stored with the order and is visible only to JS Fashion staff reviewing that payment.

Virtual try-on

Try-on is optional. It only runs after you tick the box agreeing to it, and only when you press Generate.

What is used: the photo of yourself you take or choose, and the product’s own photo. Nothing else about you is sent with them.
Who processes it: an AI image model that makes the picture of you wearing the item. It is our own model, running on GPU servers we rent from Modal Labs in the United States. Modal handles your photo only to run that model for us, and uses it for nothing else.
What it is used for: making that one picture for you. Your photo is never used to train any model, never shown to anyone else, and never used for advertising.
How long we keep it: your photo and the picture are stored privately on our server, visible only to your account, and deleted automatically after at most 24 hours (we may shorten that, never lengthen it without updating this page). The app also keeps a copy on your phone, so the same try-on is not made twice; it is removed after the same period or when you sign out.
Reporting a picture: if a result is offensive or wrong, use Report on the result. It is deleted at once; we keep only the fact that it was reported, the product and your reason.

Gift cards

If you buy a digital gift card we keep the recipient’s name, your name, your message and your payment screenshot with the purchase. Anyone who has the gift link can open the gift and see those names and the message, so share it only with the person it’s for. A card added to your account is linked to it, along with how its balance was spent. Gift card balances can’t be exchanged for cash; money paid from a card that is later refunded returns to your wallet. If you delete your account, any remaining gift card balance ends with it.

Sending a gift

When you send a gift from our gift shop you give us the recipient’s name, phone number and delivery address, your own name and phone number, the delivery date and the message for the card. We use them only to prepare and deliver that gift: our team and the delivery rider see them, and the message is printed on the card that goes with it. We don’t contact the recipient for anything else, and if you ask us to keep it a surprise the rider calls you rather than them. Please only enter someone’s details if you’re sending them a gift. A gift order is kept like any other order (see below).

Tracking and advertising

We do not track you. The JS Fashion Store app contains no advertising, analytics, attribution or profiling software. We do not build advertising profiles, we do not follow you across other companies’ apps or websites, and we do not sell or rent your personal information to anyone.

Who else sees your information

We share only what a job requires, and only with parties doing that job for us:

Delivery. The courier receives the name, phone number and address needed to deliver your order.
Hosting. Our servers and database are run by an infrastructure provider on our behalf. They hold the data because it sits on their machines; they do not use it.
Virtual try-on. If you use it, your photo and the product photo are processed by our try-on model on servers rented from Modal Labs, as described under Virtual try-on.
Sign-in. If you sign in with Google or Apple, that company confirms who you are to us. We receive an identifier and an email address; they do not receive your shopping activity from us.
The law. If we are legally required to disclose something, we will.

How long we keep it

Orders and their payment records, including the payment screenshot, are kept as business and tax records for as long as the law requires us to keep them. This is the one category that survives deleting your account — see below.
Your account and profile are kept until you delete the account, at which point they go.
Your shopping bag and sign-in session expire on their own and are removed.
Try-on photos and pictures are deleted automatically within 24 hours.
Gift orders, including the recipient’s details and the card message, are kept with the order as above. Digital gift card purchases are kept as payment records.

Deleting your account

You can delete your account yourself, without asking anyone. In the JS Fashion Store app, open Account and choose Delete Account. You will be asked to confirm, and the deletion happens immediately.

When you delete your account:

your profile, email address and sign-in identities are deleted;
any shopping bag you had not checked out is deleted;
if you used Sign in with Apple, we tell Apple to end JS Fashion’s access, so it stops appearing in your Apple ID settings;
orders you have already placed are kept, because we are required to retain them as business records — but they are no longer linked to you or to any account.

If you would rather not use the app, write to us using the contact details below and we will delete the account for you. Both routes are set out step by step on our account deletion page.

Your choices

Shop as a guest — an account is never required to place an order.
Ask us what we hold about you, ask us to correct it, or ask us to delete it.
Decline photo access on your phone. The app asks for it only when you attach a payment screenshot, and only for that.

Keeping it safe

Traffic between the app or website and our servers is encrypted in transit. Sign-in sessions are stored on your device in the platform keychain, and on our side only as a one-way hash, so a copy of our database cannot be turned back into a login.

Children

JS Fashion is a shop for adults. It is not directed at children, and we do not knowingly collect information from them.

Changes

If this policy changes in substance, the date at the top of this page changes with it. Continuing to use JS Fashion after a change means the updated policy applies.

Contact us

For any privacy question, or to ask us to delete your information, see the contact details on our support page.